Rightsizelife.com is an online magazine and community serving households in NW Ohio and SE Michigan. Rightsizelife.com is a locally focused and supported publication, striving to bring its readers information on events, shopping tips, lifestyle, regional culture, entertainment, festivalsand local businesses. Our goal is to assist our readers in finding local businesses, goods, and services while highlighting the benefits of a locally focused lifestyle.
Demographics: The target reader area of Northwest Ohio (including greater Toledo) has approximately about 360,000 households. Southeast Michigan (excluding Greater Detroit) has an additional 50,000 households making total local and regional reach of 410,000 households.
Editorial Concept: Rightsizelife.com strives to remain banner and extraneous ad free. We are a subscription/local advertiser based model working to keep superfluous and non-readership specific advertising from the site. Our guidingprincipal is: Remain locally focused and locally supported. Rightsizelife.com uses local freelance writers, photographers, graphic artists, and designers. We do not generate content through exposure or publication credit schemes. In partnership with our subscribers and businesssponsors, content contributors will be compensated for their talent and contributions at a fair wage scale.
Primary Programs: Rigthsizelife.com provides a minimum of one published article a week as a cover story. Articles include lifestyle, local interest and culture, local business profiles, cooking, and event highlights. We also produce shopping features that highlight local business and services along with other roundup style articles that strive to keep our readership informed on our local and regional community.
Secondary Programs: Rightsizelife.com provides calendars and point information on local events and businesses. This years examples include a full Restaurant Week guide (device friendly), a full Farmers Market Guide (device friendly), a full round up of regional festivals (device friendly and searchable by location, festival type, and date), and numerous special interest shopping guides targeted at key peak retail times (example: Valentines Day shopping article featured a fully hyperlinked guide to local candy stores and chocolatiers).