Advertising Reports

---

Display Case	Search Exposures	Period Display Clicks	All Votes	Industry Average $2.41 ROI
Cocina del Che Catering	1,240	426	99	$1,026.66
Excelsior Charter Schools	69,516	21,815	1707	$52,574.15
Extensions of Beauty	28	200	26	$482.00
Fazoli's	1,453	535	147	$1,289.35
Jewels Farmer Realtor	60,685	8,597	1074	$20,718.77
Lake Norconian Club Foundation	0	0	0	$0.00
Peace of Mind K9 Searches LLC	0	0	0	$0.00
Safe Money Management	18	35	8	$84.35
Staples	80,363	24,168	27	$58,244.88
TOTAL (9)	213,303	55,776	3,088	$134,420.16

---

Legend

• Display Case - Name of business
• Period Display Views - Member's total display views or exposures from their online display case
• Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
• All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
• Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
• Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)